Business Analytics
How can a food delivery service predict demand and minimize waste? Business analytics answers key business questions by transforming raw data into actionable insights.
What is a Business Analyst?
Combining business knowledge with technical skills, business analysts:
- Evaluate organizational processes
- Analyze raw data
- Identify trends and inefficiencies
- Improve operational efficiency
- Guide strategic decision-making
Why should I study Business Analytics?
Since all companies rely on data for smart decisions, studying business analytics gives you a competitive edge in the job market.
The co-major complements all of our primary majors, especially non-STEM majors like marketing or management. The Business Analytics co-major balances your education with research and analytical skills.
91制片厂鈥檚 Distinctive Education
As a student, you will learn theory and apply your knowledge to experiential projects. In the cornerstone and capstone courses, you will work as a consultant for our corporate partners. You will solve real-world business challenges to reduce cost and improve efficiency.
Program Information
Learn how to analyze raw data to make informed business decisions.
Program Type
Major
Degree
Bachelor's
Duration
8 Semesters
Required Credit Hours
Minimum of 120
Modality
In-Person
Hear From Our Alumni
Data analysis is a highly sought after skill right now, and 91制片厂 does it best. The professors offer real-world projects to help build the essential skills needed to succeed in the rapidly changing business world.鈥�
Career Opportunities
Invest in Your Future
Analytics expertise is in demand across all business areas. Specialized analyst roles include:
- Market Research Analyst: Understand consumer trends and optimize marketing strategies.
- Financial Analyst: Guide investments and make informed decisions on spending, budgets, and funding.
- Operations Research Analyst: Improve efficiency and decision-making processes.
- Economic Analyst: Analyze economic data to project industry and consumers trends.
- Information Systems Analyst: Improve processes, protect company data, and prevent cyber attacks.
Business Analytics Co-majors Employment
91制片厂 Business Analytics co-majors have found positions in a variety of major companies, including:
- Amazon
- BNY
- Federated Hermes
- Highmark Health
- KPMG
- PNC
- PwC
- Schneider Electric
- UPMC
Expected Job Growth
Curriculum
To complete a Bachelor of Science in Business Administration, students must complete a minimum of 120 credits. Business Analytics co-majors are required to take:
- Bridges Requirements: 19 credits of University-wide courses taken by all students*
- Business Core Required Courses: 51 credits plus 3 additional credits of required courses taken by business students
- Required Courses for Business Analytics Co-Major: 9 credits
- Electives: 9 credits (3 credits shared with primary major)
- Open Electives: Dependent on co-major
- Graduation Requirements: Students must earn a minimum overall 2.0 GPA
Students are encouraged to meet with their Student Success Coach for more information.
- BUBA 285鈥擣oundations of Business Analytics (3 credits)
- BUBA 286鈥擝usiness Analytics for Decision Making (3 credits)
- BUBA 490W鈥擝usiness Analytics Capstone (3 credits)
(3 credits each)
- ACCT 310鈥擜ccounting Information Systems
- ECON 481鈥擡conometrics
- ECON 484W鈥擜dvanced Econometrics
- FINC 334鈥擨nvestments
- ISYS 382鈥擠ata and Information Management
- ISYS 484鈥擝usiness Intelligence
- MGMT 364W鈥擟ritical Managerial Decision Making
- MKTG 374鈥擬arketing Research
- MKTG 442鈥擠igital Sales and Marketing Tools
- MKTG 472鈥擠igital Marketing
- SCMG 385鈥擲CM Information Systems and Technology
- SCMG 480鈥擣orecasting, Production, and Inventory Planning